PARC is a young experimental multi-disciplinary office that provides an integrated approach to architecture, design and planning in diverse range of mediums and over multiple scales ranging from large scale urban planning to furniture design. Founded by William Prince in 2008 after having worked in the offices of Rem Koolhaas/OMA, Bernard Tschumi, Rockwell Group and served as Assistant Curator of Architecture & Design at the Wexner Center for the Arts.
PARC has always believed in an expanded model of practice; that architecture is an interdisciplinary mediation between multiple social and cultural factors. The architect is the last great generalist; his or her cultural value is synthesizing political, economic, social, technological, environment and cultural factors into a spatial solution or sometimes not.
